How to Make Digital Products in Beehiiv: Step By Step Guide
Why Beehiiv is the Ideal Software For Selling Digital Products
Beehiiv has made it even easier to Create Digital Products thanks to the recent launch of their in-app digital product selling feature. It’s a common misconception that Beehiiv is strictly a newsletter platform, but it’s actually an all-in-one newsletter platform, website builder, payment processor, and digital product selling tool—all in one.
As an entrepreneur, content creator, or business owner, the potential revenue you can generate by selling digital products is incredible. Digital products can be created in the form of ebooks, templates, guides, video courses, or even personal service offerings like one-on-one consulting. The beauty of Beehiiv is that you can do all of the above without having to use several different tools to do it. Everything you need to Create Digital Products in Beehiiv is built directly into the platform!
Flexibility and simplicity are why Create Digital Products on Beehiiv is so great. You can launch a product in minutes, not hours! Beehiiv gives you everything you need as a founder looking to monetize an audience, an educator trying to spread value, or a service provider doing consulting. The platform does product hosting, optimizes checkout, manages Stripe payment processing, automates email delivery, tracks everything, and more—all in one ecosystem.
Complete the Setup Process: Creating Your Digital Product in Beehiiv
Creating digital products in Beehiiv starts with the Beehiiv site builder. This is an often unnoticed but very useful feature. Go to the Monetize tab and click on Products. In the top right, click on New Product. You will see three different product type options that determine how your digital product will work.
The first type of product is Links. With this product type, you can give customers access to specific websites or affiliate links. This is great for when you need to promote or guide customers to outside resources. The second type of product is File or Download, where customers can obtain downloadable content such as PDF files, guides, templates, or documents that are available for purchase. This is great for things like eBooks, workbooks, spreadsheets, or other digital products. The third type of product is Coaching Sessions and One-On-One, where you integrate your calendar and allow audience members to schedule time with you at a rate and time that you choose.
When using Beehiiv to Create Digital Products, you must set certain things first. Naming the product is the first step. If you name your products “Newsletter Playbook for Founders,” that shows what the product is for, and that is effective. You also write a description that encourages customers to explain what they get so they it’s worth the money. You might include things like, “25-minute video recording and 60-slide presentation deck.”
Call-to-action button text must be direct, saying things like “Buy Now” or “Get Access” are great examples. Think about your audience, check the value, and think about how to set a price for it. Some creators price theirs in the hundreds or thousands, while others keep theirs low, so think about what fits your needs.
When you Create Digital Products in Beehiiv, you set a thumbnail that shows your product, and it will also show up in your newsletter. This is the thumbnail customers will see when they are deciding whether to buy. When it comes to payment, Beehiiv has partnered with Stripe. Stripe has secure credit card processing, and it will also send automated emails that deliver the products to your customers after they buy.
The Beehiiv process of creating digital products continues with the integration of your own website and newsletters. After products are published, they will be available on a separate product page with product information, a thumbnail image, a description, product contents, and a button for checkout. After that, you can add the product to your website’s navbar, so it is accessible for all visitors. You can also integrate your products into your newsletters using the product block. To do this, type “/product” and then select your product to embed it into your email.
Sales Optimization and Advanced Features for Beehiiv Digital Products
Creating Digital Products in Beehiiv also enables you to use advanced sales features along with their analytics. You can see all your ordered products in the dashboard, pending orders, and you can order, filter, and set different search metrics. By tracking your orders, you are given the opportunity to see your sales and understand the behaviors of your customers.
You can also use discount codes to create different levels of promotions. You can create your own discount codes and select the products you want the codes to be associated with. You can set the discount to be fixed (for example $5 off) or a percentage (for example, 20% off) and you can also set expiration dates. Most importantly, you can set a maximum to how many times a code can be used to protect the discount code from overuse and also protect the discount costs from going too low.
Analytics and tracking tools are built into the Beehiiv ecosystem. You can evaluate the click-through rates of product links in your newsletters and track website conversion rates. You can also pinpoint the distribution channel(s) that are converting the most. Thanks to insights from the Beehiiv dashboard, your digital product strategy can be optimized on a continual basis.
The mobile optimization for digital product pages ensures that they will display correctly on mobile devices, enabling you to get sales from the digital product pages. When you Create Digital Products in Beehiiv, you make mobile optimized checkout processes that enhance conversion rates by minimizing friction.
One advantageous volume feature is the integration of product sales with newsletters. You can write about your digital product in newsletters, directly embed it with the product block, and it allows subscribers to easily flow through the purchase process. You can also set up a dedicated link-in-bio landing page for a specific digital product to drive Instagram and social media traffic directly to your Beehiiv product page.
